We are proud to once again partner with Williams Racing and drive forward our wider purpose of “Creating Value Together”.
Our partnership
We have signed a multi-year partnership with Williams Racing. The characteristics embedded in our DNA and values, such as cutting-edge technology, outstanding quality and unwavering reliability, are all shared and demonstrated by Williams Racing at the highest level of motorsport.
The partnership brings to life our purpose to create value together through manufacturing and technology innovation to empower a sustainable future where people, business and our planet thrive together. Alongside Williams Racing, we aim to engage and bring focus to the next generation of innovators, as well as highlight the vital work we are doing across the globe today.
The partnership legacy
The relationship is built on foundations of heritage and legacy, as we are proud to once again partner with Williams Racing. We first entered into a technical partnership with the team during the 1980’s and 1990’s, two decades in which Williams Racing enjoyed plenty of success in Formula One. Most notably in 1996 and 1997, where the team secured the Constructors’ and Drivers’ Championships with Damon Hill and Jacques Villeneuve respectively.
In the present day, both our brands are powering towards exciting futures, which provided the right opportunity to reignite the partnership. We have made history together and in 2024 history is in the making.
Williams Racing overview
Williams Racing, known as Williams, is one of the world’s leading Formula One teams and has been winning Grands Prix for more than three decades, so far amassing 114 victories, 313 podiums and 128 pole positions. Its roots date back to the formation of Frank Williams Racing Cars in 1966 with the official team being formed in 1977. Williams Racing has also won nine constructors’ championships, making them the second most successful team in the history of the sport.
In the 2023 season, under the leadership of new Team Principal James Vowles, Williams Racing rose to seventh place overall in the constructors’ standings. The team’s young and exciting drivers Alex Albon and Logan Sargeant will be aiming to show further improvement and deliver more success in 2024.
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